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Study: Workers who fall for 'corporate bullshit' may be worse at their jobs

New study finds that employees impressed by corporate speak may be least equipped to make effective decisions

Ever sat in a meeting where someone declares that your company is “growth-hacking” and “working at the intersection of cross-collateralization and blue-sky thinking” and called bullshit? Turns out you were right.

Academically, “bullshit” is broadly defined as “a type of semantically, logically or epistemically dubious information that is misleadingly impressive, important, informative or otherwise engaging”, according to the study.

“Corporate bullshit” is a specific type of bullshit that uses puzzling corporate buzzwords and jargon and is ultimately “semantically empty and often confusing”, according to the research. It is often used by management to persuade and impress, sometimes to inflate perceptions of the company to workers and investors.

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